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Do You See What I See? An ode to Warby Parker.

 
One of my favorite aspects of teaching my digital course, the Empowered Nonprofit Leader, is diving into the fun work of creating or updating mission, vision, and values statements. It's no secret that I geek out at a great turn of phrase or inspiring, exciting language. And of all the examples I give in the mission module, my number one pick is, solidly, Warby Parker. Their approach to the M/V/V is non-traditional but perfectly matched to the brand's personality and style.
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Churn, Baby, Churn: Three things proactive associations will have done to rescue member retention

 

A valid concern.

Associations and other nonprofits that do not provide direct support or essential services related to COVID, work-from-home, or the economic downturn might be feeling a tad vulnerable by now. Perhaps they fear that their members, when faced with tough choices and competing priorities, will let their memberships lapse or will cancel outright. 

 

The moment(s) of truth.

36% of membership organizations have “rolling memberships” in which members...

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Morale Dilemma: Keeping Teams Energized and Focused, Nine Months Later

 

So, this has gone on longer than anyone expected.

Right. WFH is no longer a temporary status update - it’s been nearly nine months for most organizations in the US and shows no signs of changing. Throughout the shift from “we need to do this for the time being” to “we’ll be doing this for the foreseeable future,” nonprofit leaders have had to learn to effectively manage a remote working environment without one major ingredient: an environment. 

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